EverettDS Business LaunchSan Diego, Calif. — Effective October 23, 2013, small and medium businesses (SMBs) have a new resource for their digital marketing and web development needs when Everett Digital Solutions opened for business. Founder and CEO Randy Everett has over 15 years of experience optimizing online marketing funnels — online sales, acquiring social media followers, email subscriber acquisitions, paid search, SEO — and started his own business to provide agency-quality talent at freelancer prices to clients.

Randy Everett is transitioning from the past 19 months as the Interactive Strategist at Anderson Direct Marketing, a full-service direct marketing agency. Prior to Anderson, Mr. Everett gained 11 years of valuable online marketing and web development experience at the San Diego Union-Tribune in its website division called UTSanDiego.com as the Online IT Manager. His first web development and web project management experience came in 1998 while working as the Coordinator of Information Services at the San Diego Chargers Football Company when he managed the project to launch Chargers.com as a PR and marketing tool.

With the knowledge and experience gained over the past 15 years, Mr. Everett is ready to lead Everett Digital Solutions and its network of specialists to become a premiere digital-solutions provider to clients nationally. Among the services and solutions available to clients are Digital Optimization of online marketing channels for improved conversion-rate results and revenue, Digital Strategy to provide strategic action plans and recommendations, plus Digital Marketing services that include hands-on assistance with marketing channels such as social media, email, websites, landing pages, blogs, SEO, local search, PPC, video, and mobile. The company has coined the phrase “Digital-to-Dollars Optimization” as the key description to summarize its services and using @OpWhiz in social media as a short identifier that clients have an Optimization Whiz supporting their marketing efforts.

For more information about Everett Digital Solutions and its services, please visit http://EverettDigitalSolutions.com.